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May Tips of the Week


Explore these quick, actionable insights from industry experts and top users on lead generation tips that work

Lead Generation


Tip of the Week from Theresa Bastian

Community wide garage sales are an easy, low-pressure way to get face time with potential clients — and Theresa Bastian turned them into a full neighborhood touchpoint strategy. Twice a year, she'd put together simple garage sale survival kits: a brown paper bag with a few dollar store items, a bottle of water, some mints, and her business card. She'd walk the sale, hand them out, and let the gesture do the talking. She also offered to coordinate a donation pickup truck for anything left over at the end of the day, giving neighbors a reason to reach out directly — and giving her a natural way to add them to her database and newsletter. Multiple interactions, genuine value, zero hard sell.